On Demand Webinar
Ecommerce Advertising Summit Webinar Recording
Topics Covered
- Introduction to Ecommerce Channel Optimization
- New KPIs and strategies to win at ecommerce advertising
- Incremental Growth By Moving From ROAs To Share Of Voice
Webinar Recording
Speakers & Topics
Time:
04:45
Guru Hariharan, Founder & CEO (CommerceIQ)
Introduction to Ecommerce Channel Optimization
Time:
11:14
Don Brett, Global Chief Digital Officer (NBG Home)
The Critical Role of Channel Optimization in Building a Modern Ecommerce Business
Time:
25:30
Robert Wainberg, Ecommerce Channel Manager (Avery Products)
New KPIs and Strategies to Win at Ecommerce Advertising
Time:
43:03
Amy Zmolek, Ecommerce Manager (Green Works Tool)
Impacts of COVID on Overall Ecommerce Business Strategy on Hardlines Industry
Time:
43:03
Heath Wills, Executive VP, Direct Commerce (Flexsteel Industries)
Impacts of COVID on Overall Ecommerce Business Strategy on Hardlines Industry
Time:
1:00:03
Steve Daigh, Sr. Director (Spectrum Brands)
New KPIs and Strategies to Win at Ecommerce Advertising
Time:
1:20:41
Himanshu Jain, Head of Ecommerce Advertising Solutions (CommerceIQ)
Incremental Growth by Moving from ROAs to Share of Voice